

Paperback: 688 pages
Publisher: Pearson; 11 edition (January 1, 2011)
Language: English
ISBN-10: 0205806589
ISBN-13: 978-0205806584
Product Dimensions: 7.3 x 1 x 9 inches
Shipping Weight: 2 pounds
Average Customer Review: 3.9 out of 5 stars See all reviews (113 customer reviews)
Best Sellers Rank: #102,428 in Books (See Top 100 in Books) #41 in Books > Politics & Social Sciences > Politics & Government > United States > State #153 in Books > Politics & Social Sciences > Politics & Government > Specific Topics > Civics & Citizenship #214 in Books > Textbooks > Social Sciences > Political Science > Government

These books are suppose to come with access cards that provide a code that allow you to access content and resources made available online by the publishers. THESE SELLERS ARE DELIBERATELY REMOVING THESE CARDS AND SELLING THEM SEPARATELY FROM THE BOOK!!! That is what explains the low prices. What originally costs $100 in over-priced college campus bookstores, now costs $120 as 2 SEPARATE ITEMS! SHAME ON YOU!!!
Couldn't find this book anywhere - didn't know which version to purchase - Prof wasn't clear on what we needed, so I went ahead and purchased, knowing has the wonderful policies regarding returns/exchanges/etc.I'm lying if I said I LOVE the book - come-on - it's a college text book! But the book, for the price (other sites had it listed over $100) is a deal, and as I am utilizing it for a "semester long class condensed into a four week session" it's perfect! It arrived in great shape - some water issues on the inside (the only reason I CONSIDERED giving it 4 instead of 5 stars-but I didn't!) but again - what am I expecting for the price vs over $100????Thak you again and your partners for giving the deals to those of us who need "the deals" to make it through college!
I'm a MBA student in marketing. This book is good, but just that... good. I'm absolutely certain that somewhere has to be a book about strategic marketing that has a little more information (that's the problem, little theory and plenty of numbers) and not so expensive.Teresa M. Rodríguez
This book is perfect for anybody that's taking American Government class in College b/c it has great information that will help you answer questions from tests, or help you write your essay paper. In addition, buying this book used can be cheaper than renting it used in your college bookstore (well, it was for me), so that's another good thing about it (plus, the used conditions can be pretty damn good too). However, make sure to check if this edition will still be useful for your class since colleges love to "update" books so that you buy the next edition. Overall, I recommend this book for anybody looking for this edition to buy (make sure to buy it used though b/c it's way cheaper that way)
Ordered this book for my marketing class. I really hate buying books so the price was awesome. I saved over $150 buying here rather than the book store. I had waited a few weeks into the class to actually order the book because I didn't think I would need it...then we were assigned a case from the book. I ordered it Thursday and it arrived on Monday, just in time for me to do my assignment. The book is also in excellent condition. Thanks so much!!
This was a really clean cut book that displayed all of the necessary information on the U.S. government structure. Anyone unsure of what U.S.govt is like should buy this book. It can also be used as a reference book. Would recommend.
This is my second purchse of this book. Both time the book was said to be NEW I think the second book was but both books did not come with the internet connection codes necessary for the Government class. No one discloses that the books are NEW but no internet access code on the web site. This really stinks. Two books later. I feel cheated. Why not be straight with what you are selling.
I was disappointed. The book does contain some interesting thoughts, but 90% of the content is a description of companies facing marketing problems (case studies with a lot of facts). The author doesn't offer the solutions and best practises that would help solve these problems. While reading this book, i felt i was eating a burger without meat. Something is missing...This is a good book for teachers who want case studies for their students to work on. It's a classroom book. It's not a good book if you want want to read marketing theory and best practises (if you're already in the management world).
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